.im-hero{background:linear-gradient(150deg,var(--azul) 0,var(--azul-claro) 65%,#2a5580 100%);color:#fff;padding:56px 20px 120px;text-align:center;position:relative;overflow:hidden}.im-hero:after{content:"";position:absolute;inset:0;background:radial-gradient(circle at 85% 15%,rgba(184,134,11,.25),transparent 55%);pointer-events:none}.im-eyebrow{display:inline-block;background:rgba(184,134,11,.22);color:#f0d99a;font-size:12px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;padding:5px 14px;border-radius:100px;margin-bottom:18px}.im-hero h1{font-size:clamp(26px,5vw,38px);line-height:1.25;margin:0 auto 14px;max-width:560px;font-weight:800}.im-hero p{font-size:16px;line-height:1.6;color:hsla(0,0%,100%,.85);max-width:460px;margin:0 auto 28px}.im-hero .im-cta{display:inline-block;background:var(--oro);color:#1a1200;font-weight:700;font-size:15px;padding:13px 28px;border-radius:10px;text-decoration:none}.im-hero .im-cta:hover{background:#cc9a13}.im-hero .im-sub-cta{display:block;margin-top:12px;font-size:13px;color:hsla(0,0%,100%,.65)}.im-chat{max-width:380px;margin:40px auto -90px;background:#e9ddc8;border-radius:20px;padding:16px 14px 20px;box-shadow:0 24px 60px -20px rgba(15,39,64,.55);position:relative;z-index:2;text-align:left}.im-chat-head{gap:10px;padding:2px 4px 12px;border-bottom:1px solid rgba(0,0,0,.08);margin-bottom:12px}.im-chat-avatar,.im-chat-head{display:flex;align-items:center}.im-chat-avatar{width:34px;height:34px;border-radius:50%;background:var(--azul);color:#fff;justify-content:center;font-weight:700;font-size:14px;flex:0 0 34px}.im-chat-head .nombre{font-weight:700;font-size:14px;color:#1a1a1a}.im-chat-head .estado{font-size:11px;color:#4a4a4a}.im-bubble{max-width:82%;padding:8px 12px;border-radius:12px;font-size:13.5px;line-height:1.45;margin-bottom:8px;box-shadow:0 1px 1px rgba(0,0,0,.07)}.im-bubble.bot{background:#fff;color:#1a1a1a;border-top-left-radius:3px}.im-bubble.yo{background:#d9fdd3;color:#1a1a1a;border-top-right-radius:3px;margin-left:auto}.im-bubble .hora{display:block;font-size:10px;color:#8a8a8a;margin-top:3px;text-align:right}.im-body{max-width:880px;margin:0 auto;padding:130px 20px 60px}.im-pasos{display:grid;grid-template-columns:repeat(3,1fr);grid-gap:22px;gap:22px;margin-bottom:64px}.im-paso{text-align:center}.im-paso .num{width:40px;height:40px;border-radius:50%;background:var(--fondo);border:2px solid var(--oro);color:var(--azul);font-weight:800;font-size:16px;display:flex;align-items:center;justify-content:center;margin:0 auto 12px}.im-paso h3{font-size:15px;margin:0 0 6px}.im-paso p{font-size:13px;color:var(--suave);line-height:1.5;margin:0}.im-rasgos{display:grid;grid-template-columns:repeat(2,1fr);grid-gap:16px;gap:16px;margin-bottom:56px}.im-rasgo{background:#fff;border:1px solid var(--borde);border-radius:14px;padding:20px;display:flex;gap:14px;align-items:flex-start}.im-rasgo .icono{width:42px;height:42px;border-radius:11px;flex:0 0 42px;background:var(--azul);color:#fff;display:flex;align-items:center;justify-content:center;font-size:19px}.im-rasgo h3{font-size:15px;margin:0 0 4px}.im-rasgo p{font-size:13.5px;color:var(--suave);line-height:1.5;margin:0}.im-planes{margin-bottom:56px;text-align:center}.im-planes h2{font-size:22px;margin:0 0 22px}.im-planes-grid{display:grid;grid-template-columns:repeat(2,1fr);grid-gap:18px;gap:18px;max-width:680px;margin:0 auto;text-align:left}.im-plan{background:#fff;border:1px solid var(--borde);border-radius:16px;padding:24px 22px;display:flex;flex-direction:column}.im-plan-oro{border-color:var(--oro);box-shadow:0 8px 24px -14px rgba(184,134,11,.35)}.im-plan-nombre{font-size:13px;font-weight:700;letter-spacing:.03em;text-transform:uppercase;color:var(--suave)}.im-plan-precio{font-size:28px;font-weight:800;color:var(--azul);margin:6px 0 2px}.im-plan-proximamente{font-size:18px;color:var(--suave)}.im-plan-sub{font-size:13px;color:var(--suave);margin:0 0 14px}.im-plan ul{list-style:none;padding:0;margin:0 0 14px;display:flex;flex-direction:column;gap:8px}.im-plan li{font-size:13.5px;padding-left:20px;position:relative;line-height:1.4}.im-plan li:before{content:"✓";position:absolute;left:0;color:var(--oro);font-weight:700}.im-plan-nota{font-size:11.5px;color:var(--suave);line-height:1.5;margin:0 0 16px}.im-plan-cta{margin-top:auto;display:inline-block;text-align:center;background:var(--azul);color:#fff;font-weight:700;font-size:13.5px;padding:10px 16px;border-radius:9px;text-decoration:none}.im-plan-cta:hover{background:var(--azul-claro)}.im-plan-cta-disabled{background:var(--fondo);color:var(--suave);cursor:default}.im-cierre{text-align:center;background:var(--fondo);border-radius:18px;padding:36px 24px}.im-cierre h2{font-size:20px;margin:0 0 8px}.im-cierre p{color:var(--suave);font-size:14px;max-width:420px;margin:0 auto 20px}.im-disclaimer{max-width:560px;margin:32px auto 0;text-align:center;font-size:12px;color:var(--suave);line-height:1.6}@media (max-width:640px){.im-pasos,.im-planes-grid,.im-rasgos{grid-template-columns:1fr}.im-chat{margin:32px 16px -70px;max-width:none}.im-body{padding-top:100px}}